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Behavioural Business: The Psychology of Decisions in Economy, Business and Policy Contexts

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Product details

Management number 201813475 Release Date 2025/10/08 List Price $58.57 Model Number 201813475
Category

Format: Paperback / softback
Length: 222 pages
Publication date: 12 April 2024
Publisher: Springer Verlag, Singapore

This book explores all aspects of the new and emerging area of behavioural business. This book identifies behavioural business as a powerful application of the latest insights and tools from psychology and behavioural science to decision-making in business, management and policy.


Dimension: 235 x 155 (mm)
ISBN-13: 9789811955488
Edition number: 2023 ed.


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