Body Firm Crepe Erase Face plumping treatment

This is a lightly whipped, rich, overnight facial treatment meant to be applied as the final step in your nighttime skincare routine. It’s designed to deeply hydrate and plump the skin—specifically targeting fine lines and crepey texture under the eyes, around the jawline (front of ears), forehead, and laugh lines  .
   •   Key ingredients:
      •   TruFirm® Technology — a proprietary blend of plant-derived extracts.
      •   9 Super Hydrators — to infuse intense moisture.
      •   Echinacea Extract — for soothing, plumping benefits.

Effectiveness & Insights
According to reviews such as a notable Allure test, the formula provides excellent moisturization, especially for extremely dry, crepey skin. However, any smoothing or “plumping” effects observed are temporary—and largely due to hydration rather than deep structural improvement. Cosmetic experts note that while the product excels as a heavy-duty moisturizer, it lacks ingredients proven to reduce deeper wrinkles .